Ten perspectives – one future

New Ottobock image film now on YouTube

The 15-minute image film "Emerging into our future" creates a scene-by-scene image from ten different perspectives of what makes Ottobock special and what particular challenges this global company faces. The video can now be viewed on YouTube. Ottobock's three key corporate values: humane, reliable and innovative are compellingly portrayed throughout the video.

Ten individuals speak to the viewer directly and authentically and discuss their personal perspectives of specific areas within the real world of Ottobock. Contributors include Sanja Gumbacher (“Amazing things”, Zagreb), Wilson Zampini (“Dreams become reality”, Valinhos), Andreas Schulz (“Change the landscape”, Austin), Scott Schneider (“Ottobock experience”, New York), Curtis Grimsley (“70 flights of steps”, New York), Roland Auberger (“Spirit of invention”, Vienna), Hans Dietl (“Future of the future”, Bötzow area in Berlin), Wolf Jeschonneck (“Fab Lab”, Berlin), Kurt Pohlig, (“One global family”, Traunstein) and finally, Professor Hans Georg Näder (“Perspective”, Rio de Janeiro).

Mixing familiar ground with uncharted territory, such as the Science Center New York, the optimistic outlook of the selected contributors portrays Ottobock's enthusiasm as a company. Together with quotes, the film's depictions of the activities of people who use Ottobock products make it clear just how much these individuals comprise the focal point of the company's reality, the further development of which is summed up by the motto "Emerging into our future." - The film was produced by Matthias Held (map new york agency corp, New York/Berlin).